Kristin Phillips
Brand Design Lead
I'm a design lead with a decade of experience crafting scalable brand systems for growth-stage companies in New York City. Since 2014, I've worked with a diverse group of health, finance + technology startups, spearheading the development of budding brands into multi-channel visual languages, supporting growth, and building delightful user experiences.
Contact
Email
Location
kophilli@gmail.com
New York, NY
Skills & Experience
Collaborating closely with marketing and growth teams for 12 years
Building brand design systems that work for Series A - Series D startups
AI design tools + templates for enterprise sales enablement
Working with founder teams to develop communication design frameworks
Richer content creation using animation, motion design, generative art and video
Software
Figma (Auto layout obsessive
)
Adobe Creative Suite:  Photoshop · Illustrator · InDesign
3D & Motion Design:  AfterEffects · Lottie · Blender · Spline
AI & Generative Technologies: DALL·E · Midjourney · Runway 
CMS:  Framer · Storyblok · Builder.io · Webflow
Sesame: the D2C cash-pay healthcare marketplace

As the first in-house creative, I was responsible for supporting growth marketing with weekly refreshes to video ad creatives, building marketing and transactional email templates, and supporting organic social with infographic, motion and video content. In addition, I contributed design for business materials used for fundraising and sales enablement.

about me
I’m a multi-disciplinary design leader solving problems with design thinking, and making images for the sheer joy of it.
Contact
Email
kophilli@gmail.com
These are the things I believe in: fresh air, keeping an open mind, being kind to animals, and finding outlets for artistic expression every day.
In my spare time, I’m renovating an 1833 Greek Revival Colonial in a village of 300, and enjoying peeling back the layers of history as I steward the home toward its third century.
I also explore methods of image-making using AI, 3D, and motion design. I’m currently experimenting with AI as a tool for art direction, and unpacking the aesthetics of past design movements using neural image generation tools. You can follow the process on Instagram @paperletstudio.